Smarter Predictions, Better Outcomes
Proprietary lead and case scoring models to target, triage, and qualify — built to drive better results wherever decisions happen
Averisana’s predictive models are how we got started — helping top Life & Health teams spend smarter and acquire best-fit leads with real-time health and product-fit scoring.
They’re still powering lead acquisition across the biggest PPC platforms and call buying funnels today — helping teams improve placement, reduce waste, and scale cleanly.
It’s the same predictive decision science that built our reputation — and the foundation behind what later became our AI Agent. Still used today to drive cleaner acquisition and placement decisions upstream.
Life & Final Expense Insurance
Real-time predictive scoring for health risk, income eligibility, and product fit — deployed across platforms like MediaAlpha to drive higher RoAS by filtering out low-fit leads before the bid. Better spend efficiency upfront, stronger placement rates downstream.
Medicare Insurance
Predictive scoring for conversion likelihood, dual-eligibility, and expected Lifetime Value (LTV) — deployed in real time across Medicare Advantage, Supplement, and D-SNP campaigns. Helps optimize bidding and routing to boost Return on Ad Spend (RoAS), reduce Cost per Acquisition (CPA), and drive better long-term retention.
ACA & Non‑ACA Health Insurance
Geo-targeted scoring models for health eligibility, subsidy qualification, and application readiness — tailored to open enrollment and special enrollment flows. Deployed in real time to boost RoAS, lower CPA, and improve quote-to-app conversion across compliant underwritten and subsidized health products.
Call Buying & Routing
Predictive scores help call centers and distribution partners prioritize high-fit leads and route them in real time to top-performing agents — especially during live bidding or call-buying flows. Models can also help suppress low-yield traffic, improve placement velocity, and scale acquisition without increasing CPA.
InsurabilityIQ™
Real-time health risk and product-fit lead scoring — used in live bidding across lead acquisition platforms like MediaAlpha to filter and bid on high-quality Life & Health leads.
MedicareLTV™
Scores Medicare leads by enrollment likelihood and anticipated Lifetime Value — used for smarter bidding, routing, and retention targeting across Medicare Advantage, Supplement, and D-SNP funnels.
U65Health™
Predicts ACA/non-ACA health lead quality via geography, eligibility, and subsidy signals — tuned for real-time quoting and compliant underwriting scenarios.
Plug into lead flows
Models ingest leads or calls in real time via API during acquisition, bidding, or intake.
Score instantly
Each lead or case is scored on health risk, eligibility, product fit, or conversion likelihood — depending on your flow.
Decide and route
Use scores to set bids, prioritize reps, or suppress low-fit traffic upstream.
Tune performance
Real outcomes feed back into the model to improve precision over time.
Spend smarter
Stop wasting budget on leads that won’t qualify or convert. Score quality before the bid or call.
Place more
Pre-filtered leads mean fewer surprises during quoting or underwriting. Higher placement rates, cleaner submissions.
Route better
Prioritize top-fit leads to your top agents. Suppress low-yield traffic.
Scale cleanly
Add volume without dragging down performance. Smarter funnels, stronger ROI.
Proven in production
Deployed across high-volume Life & Health funnels — trusted by top distribution teams to drive smarter acquisition.
Outcome-driven
Improves RoAS, reduces CPA, and increases placement rates by scoring lead quality before the bid or call.
Aligned to your quoting logic
Models reflect product-fit rules and eligibility signals — not just general interest scores.
Built for integration
API-ready models that slot into your real-time bidding, lead intake, or call-routing flow. No dashboards required.
Ready to See Your Funnel Through a Predictive Lens?
Let’s walk through a live scenario in your Life & Health workflow — and explore how these models can enhance your acquisition or intake performance.